Internet as the current means of advertising communications in the XXI century
DOI:
https://doi.org/10.18372/2415-8151.7.10255Keywords:
Internet area, advertising communications, WEB technologies, stylistic tendencies of WEB design, functionality.Abstract
WEB-technologies and stylistic tendencies. Internet is investigated as the current means of advertising communications in today's highly competitive market and the glut of goods and services. The possibilities of WEB-technologies in shaping the image of the company, educational institution, person are considered. Stylistic tendencies of WEB design are characterized depending on the functional purpose the websites and banner ads.References
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